SEO Intern Job Opening

We are offering a summer internship as a Local Search Engine Optimization (SEO) Specialist in our Colorado Springs offices. No experience with SEO is required, however we prefer college course work toward a Journalism, Marketing, Public Relations or Marketing degree.

Continue reading for full details.  Please share this with anyone you know who might be interested in this intership.  Thanks!

"Keep your friends close, and your enemies closer." - Sun Tzu

You've all heard this quote by Chinese general & military strategist Sun Tzu who wrote "The Art of War."

The General's concept applies to your competition and peers on social media.

Following and engaging your competition is a great way to create content for both your social media sites and your blog.

Here's the tip. Follow your competition and/or peers social media and provide thoughtful, positive comments to your competitions posts.

I am offering FREE PASSES to a great one-day business conference in Colorado Springs on April 18, 2013 at the Crowne Plaza Hotel.

The Revenue North may be the largest Business Growth Conference in the history of Colorado Springs!

Over 60 Colorado Springs experts will be presenting 63 breakout sessions in sales, marketing, customer retention, access to capital and much more.

In this video tutorial tip is particularly important for local search optimization.  The hCard is a HTML code that is not visible to human visitors of your website, but is visible to the Google spider.  

The hCard gives Google useful information about the phyiscal address of your business.

If you own a local business and you want to get high ranking on Google local searches, then you need to make sure your Google Plus Local listing is optimized correctly.  This articles tells you what you need to know about Google Plus Local and provides 19 tips for optimizing your Google Plus Local listing.

If you think Google SEO is all keywords, content, links and social buzz, then you're missing a key element of Google SEO.  The Google algorithim gives significant emphasizes to a factor I call "visitor experience and engagement."   This article defines this factor and provides you some ideas for improving your website content for this important SEO factor.

Many local business owners know that getting positive customers reviews on social media can make Google jump for joy, i.e. shoot to the top of local search results.

Unfortunately, getting customer to leave positive reviews on social media is not easy. 

People just do not have the time or energy to review local businesses, especially for businesses that provide your "typical services."  

By typical services I mean commonplace businesses like insurance, home repair, realtors, financial advisors, bottled water, retail sales, etc. 

Nothing against typical businesses, I own one myself.  When was the last time you gave your Internet Marketing Consultant a glowing review on Google Plus?  Eh? Makes you yawn just thinking about it.

Unless you are Amazon or a hot restaurant/night club or some other flashy business, most likely your customers are not going to voluntarily leave glowing reviews for your business on the web. 

Unless of course you provide terrible customer service or products, this is a great way to get customer reviews.  But that's another topic for another day.

So what can you do to get the much needed positive customer review that helps your findability on the web?

Guest Blogging is a powerful Search Engine Optimization (SEO) tactic that is effective for both buildings links and increasing traffic to your website.  I have used Guest Blogging since 2009 and now in 2011 I still spend a substantial amount of my search engine consulting time implementing and managing on-going Guest Blogging for my business and ecommerce clients.  

So what does a web business owner need to know about Guest Blogging?  This article defines Guest Blogging and it's benefits for SEO and then explores the implementation strategy for a business website Guest Blogging program.

Since its official launch in July 2011, the Google +1 button has created significant buzz in the Internet marketing and search engine/social media marketing circles. But should business website owners care about Google +1? The short answer is "yes" if you depend on business and traffic to your website from Google search. You will need to incorporate the Google +1 button on your website.

What is Google +1?

Google +1 is a way for people to put their stamp of approval on a website. But is it a social network? Is it an enhancement to Google search? Why is it important for your business? How will it help your website increase traffic and improve results? What do you need to do to add Google +1 to your arsenal of existing Internet and SEO marketing tactics? This article explores and offers my response to all these questions.