What exactly is the most important part of a website? When building a website, there are many different aspects to consider. From the design and layout to the functionality and user experience, many elements contribute to a successful website. However, the most vital...
Blogging for SEO (search engine optimization) can be a game-changer for your website in 2023. Fresh web content updates in the form of blog posts are a great way (maybe the best way!) to improve your website’s online visibility and drive organic traffic to your...
Are you wondering just what is an SEO Service Provider, exactly? And why are they important to your business? You’ve probably heard the term SEO thrown around in discussions about digital marketing. And you may have heard about the importance of SEO for...
Introduction to Customer Journey Mapping In today’s world of rapidly evolving technology and ever-increasing customer expectations, businesses need to stay ahead of the curve to maintain their competitiveness. One way to achieve this is by understanding and...
A brand story is a key element that helps sell your products or services online. The human brain thrives on stories and we are programmed to listen and tell stories. I love to use storytelling in websites and social media because stories activate emotions of...
This post explores the reasons that people click on a search result. Getting the click is the first step to getting results from SEO and digital marketing. Google Search Results are Not Easily Explained Google search results are often a source of mystery and...